| |
| |
|
base: december 2007 |
| |
| Readership breakdown |
Corporate executives |
4,728 |
| Managers |
7,935 |
| Engineers, technicians |
1,690 |
| Researchers, others |
647 |
| TOTAL |
15,000 |
|
|
|
| Industrial fields |
Job Shop |
4,547 |
| Tool and Die |
2,261 |
| Accessories, components and tools for machine tools |
1,225 |
| Automotive and autoparts |
1,134 |
| Iron, steel and non-ferrous material distributors and dealers |
433 |
| House appliances |
119 |
| Schools |
483 |
| Medical, odontological and hospital equipment |
143 |
| Hydraulics and pneumatics |
888 |
| Electrical, electronic and communication appliances |
278 |
| Agricultural implements and machinery |
691 |
| General machinery |
109 |
| Metallurgical (foundry, forging, siderurgy) |
873 |
| Material handling equipment manufacturers |
205 |
| TOTAL |
13,389 |
|
|
|
| Geography breakdown – Brazil |
North |
111 |
| North East |
340 |
| South East |
10,949 |
| South |
3,402 |
| Middle West |
198 |
|
|
|
